Coupons Use Case

Objective

A jewelry e-commerce client wants to offer coupon 2 for a particular time period to selected users, excluding users who used coupon 1 in a campaign.

Purpose

To engage selective users and promote store or sales with coupons.

Features Covered

1. Touchpoints (mobile notifications, web push, notifications, email, SMS, push etc.)
2. Journey builder (real-time)
3. Datasets
4. Repeat trigger

Platform

1. Desktop
2. Mobile Browser (mLite)

Summary with Screenshots

Step 1: Creating a segment.

Creating a segment, based on a bulk event upload with a list of selected users who are qualified for touchpoint.

Realtime Marketing->Visitor Segments

Edit the fields based on the requirements as shown below.

Step 2: Creating a second segment.

Creating another segment which includes the users who used coupon 1 by changing the coupon name in “Event”.

Step 3: Creating the campaign flow.

A campaign is configured in such way that out of all users who started the session, 1st segment filters out users who are qualified for coupon 2 and, 2nd segment filters out who used coupon1.

Step 4: Using Repeat trigger.

The repeat trigger is set up as per requirement. It allows users to fall in this campaign ‘n’ times.